Direct Marketing

Delivering Consumers, Building Relationships

Target your best prospects with direct marketing solutions from The Press Democrat. Whether your goals include acquiring new customers, retaining current customers or growing sales to your current customer base, The Press Democrat can develop a campaign for your business.

The Press Democrat's direct marketing services range from list development and creative services, to printing and mailing. Products include postcards, self-mailers, letters and newsprint tabloids. In addition, The Press Democrat is the only direct marketing company that can offer a combination of newspaper and direct mail marketing that virtually eliminates duplication in Sonoma County.

Delivering your message to your best prospects and customers, when they are in the market to buy, is the goal of every marketer. Direct mail can effectively complement your newspaper, TV, and Internet communications, by delivering a highly targeted message directly to your customer, making it relevant, personal and compelling. And, you can measure the results to track response and your return-on-investment.

Direct Marketing Resources

Eight Steps to a Successful Direct Marketing Campaign
Direct Marketing Glossary
Who Are the Best Targets for My Business?